Peugeot to enter 2014 World Rallycross with Hansen Motorsport
Peugeot will enter into the newly-formed World Rallycross Championship this year in partnership with multiple-title winning squad Hansen Motorsport
The team, which will be renamed Peugeot-Hansen, will campaign the French marque's 208 T16 model.
Hansen Motorsport, led by rallycross legend Kenneth Hansen, has won a total of 18 European crowns.
The squad took Russian driver Timur Timerzyanov to the last two European Rallycross titles.
"We are very proud and honoured to be working with Peugeot Sport in this year's FIA World Rallycross Championship," said Hansen.
"We couldn't be more motivated, but we are also acutely aware that the programme comes with a huge responsibility.
"Be sure, though, that we will do everything in our power to make sure Peugeot has no regrets about placing its faith in Hansen Motorsport."
Peugeot has a rich history of success in rallycross, with Finnish drivers Seppo Niittymaki and Matti Alamaki claiming four European titles in a row between 1987 and 1990 at the wheel of the legendary Peugeot 205 T16.
Bruno Famin, Peugeot Sport director, said the growing profile of the discipline had prompted the manufacturer's return.
"We were attracted to rallycross by a long list of factors, including its spectacular side, the big crowds it draws and the cars that are involved," Famin said.
"We naturally sought to strike up a relationship with one of the best teams in the business, namely Hansen Motorsport.
"Team Peugeot-Hansen is starting from scratch for this new championship and we face a fascinating challenge with a calendar of 12 rounds across the world in some of the most strategically important markets for the brand."
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