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The ticking clock behind Williams's potential team sale

After managing just one point in 2019, Williams heads into the new season without a title sponsor and seeking new investment to keep it on the Formula 1 grid. The cost-cap rules will aid its cause, but there's one factor to bear in mind before that point

When George Russell and Nicholas Latifi leave the pits at the Red Bull Ring for free practice this Friday, their cars will look noticeably different from when a Williams FW43 last graced the track in Formula 1 winter testing.

Williams has adopted a new colour scheme after splitting with former title sponsor ROKiT at the end of May. Now the team's 2020 challenger is a sleek overall white with blue flashes, where once it was jarringly splashed with red.

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Author Alex Kalinauckas

Alex Kalinauckas is Autosport's Grand Prix Editor, covering every Formula 1 race since the start of 2020. After completing a master's degree in journalism at Goldsmiths College University of London in 2014, he worked for a range of motorsport and technology publications while covering national racing as an Autosport freelancer.

A lifelong motorsport fan - no one in his family can explain quite how or why such a development first occurred - Alex joined the Autosport staff in April 2017 as the magazine’s Assistant Editor covering Formula 2 and GP3, before being made Formula E correspondent and Autosport.com’s Plus Editor in March 2018. He lives in north-east London and is constantly frustrated by the Central Line.