Chrysler reaffirms commitment

Chrysler has reiterated its commitment to NASCAR, despite having halted factory operations for a month as car sales continue to fall

Chrysler reaffirms commitment

The American car maker announced on Thursday that it will stop production for at least a month in all of their plants.

But despite that, Chrysler, who races in NASCAR with its Dodge brand, said it has no plans to quit the sport.

"We're not going to pull out. We are going to throttle back," Mike Accavitti, head of motorsports, told Reuters. "NASCAR is not exempt from anything else that we do to market and promote vehicles.

"We have to reduce our spend. We have to get our expenses in line with our revenues. The market right now for automobiles is at a low point that hasn't been seen in decades. As we resize the company and resize our expenses, our NASCAR spend is not exempt."

Chrysler currently has contract with the Gillett Evernham, Penske Racing and Petty Enterprises teams.

The company is seeking a government bailout it says it needs to survive.

shares
comments
Labonte leaves Petty Enterprises

Previous article

Labonte leaves Petty Enterprises

Next article

Allmendinger set for GEM seat

Allmendinger set for GEM seat
Load comments
How NASCAR is gearing up for its "biggest change" in 2022 Plus

How NASCAR is gearing up for its "biggest change" in 2022

It’s not just Formula 1 that’s set for upheaval in 2022, as the NASCAR Cup Series adopts its Next Gen cars that will cast any in-built advantages aside and require teams to adopt a totally new way of operating. Far more than just a change of machinery, the new cars amount to a shift in NASCAR's core philosophy

NASCAR
Oct 12, 2021
Why Bubba Wallace’s Talladega win is such a big moment for NASCAR Plus

Why Bubba Wallace’s Talladega win is such a big moment for NASCAR

Bubba Wallace claimed his maiden NASCAR Cup Series at Talladega on Monday to become the first Black victor in the category since Wendell Scott in 1963. Both Wallace and Scott had faced obstacles and racism in their paths to their breakthrough wins, and NASCAR is trying to put it right with its range of diversity programmes

NASCAR
Oct 5, 2021
Why NASCAR's most resilient driver has landed on his feet at 23XI Plus

Why NASCAR's most resilient driver has landed on his feet at 23XI

In a career that has had many ups and downs, Kurt Busch has been written off many times before. But facing career uncertainty after the sale of Chip Ganassi's NASCAR team, the 2004 Cup champion has found a new berth at Denny Hamlin and Michael Jordan's 23XI organisation - which underlines his enduring value

NASCAR
Aug 31, 2021
The F1 nearly-man winding back the clock in NASCAR’s European cousin Plus

The F1 nearly-man winding back the clock in NASCAR’s European cousin

A multiple F3000 race winner, Marc Goossens was on the precipice of making Formula 1 in the 1990s - but a lack of budget left him without a path to the promised land. Turning to an illustrious racing career in sportscars, Goossens left the endurance circuit to try his hand at racing stock cars - and now calls the NASCAR Euro Series home

NASCAR
Jul 1, 2021
Why a British prospect is trying to make it in NASCAR Plus

Why a British prospect is trying to make it in NASCAR

There has never been a full-time British driver in the NASCAR Cup. But Alex Sedgwick, who is rising through the stock car ranks, wants that to change and could be a trailblazer for European talents to reach the top echelons of the NASCAR ladder

NASCAR
Feb 28, 2021
How Earnhardt’s death changed American motorsport Plus

How Earnhardt’s death changed American motorsport

It's 20 years since legendary driver Dale Earnhardt Sr died at the Daytona 500, but the legacy of his crash continues today through the pioneering safety work done by NASCAR

NASCAR
Feb 18, 2021
The NASCAR subplots to keep an eye on in 2021 Plus

The NASCAR subplots to keep an eye on in 2021

This weekend's Daytona 500 kickstarts a NASCAR Cup season that promises plenty of intrigue courtesy of new owners and a refreshed calendar. Here's what you need to know ahead of the new season

NASCAR
Feb 12, 2021
How a second-chance NASCAR ace is rebuilding his career Plus

How a second-chance NASCAR ace is rebuilding his career

From a disgraced NASCAR exile, Kyle Larson has been given a shot at redemption by the powerhouse Hendrick Motorsports squad. Replacing seven-time champion Jimmie Johnson is no easy billing, but Larson has every intention of repaying the team's faith

NASCAR
Feb 11, 2021