Puma Extends Partnership Deal with Jordan
Jordan Grand Prix and Puma announced today a three-year extension of their long-term team gear partnership.
Jordan Grand Prix and Puma announced today a three-year extension of their long-term team gear partnership.
Germany-based athletic equipment company Puma will continue to provide footwear and accessories to the Silverstone-based outfit. The Puma branding will be featured on the race wear of the drivers and pit crew, as well the uniforms of all mechanics, engineers and team managers.
"We are very proud of our association with Puma and I am delighted to extend the partnership," said team principal Eddie Jordan. "Puma's products are very stylish and of the highest quality, giving us an important ingredient in ensuring that the entire Jordan Ford team will be superbly turned out when we start the new season."
Jordan and Puma joined forces at the start of 2001. The team said that the German company has formed a new motorsport division, which will include significant activities in Formula One as well as in the World Rally Championship.
"At a time when many sponsors are re-evaluating their involvement in Formula One, we are demonstrating our full confidence in Eddie and his team with a long-term commitment," said Martin Gansler, vice chairman of Puma.
"Formula One is the pinnacle of motorsport and Jordan Grand Prix adds great value thanks to the flamboyant team personality and their uncanny ability to perform under any condition."
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