Ross Brawn returns to Formula 1 in senior Liberty role

Former Mercedes team principal Ross Brawn has returned to Formula 1 after being handed a senior role by new owner Liberty Media

Ross Brawn returns to Formula 1 in senior Liberty role

Brawn has been named managing director, motorsports by Liberty as part of the restructure that includes Bernie Ecclestone's ousting as chief executive.

The 62-year-old won 19 world titles across stints with Williams, Benetton, Ferrari and his own Brawn GP outfit, and left F1 at the end of the 2013 season after four years with Mercedes.

Brawn said: "It's fantastic to be returning to the world of Formula 1.

"I've enjoyed consulting with Liberty Media these last few months and I'm looking forward to working with Chase [Carey], Sean [Bratches] and the rest of the Formula 1 team to help the evolution of the sport.

"We have an almost unprecedented opportunity to work together with the teams and promoters for a better F1 for them and, most importantly, for the fans."

Chairman Chase Carey, Ecclestone's successor as CEO, said: "I am delighted to welcome Ross back to Formula 1.

"In his 40 years in the sport, he's brought his magic touch to every team with which he has worked, has almost unparalleled technical knowledge, experience and relationships, and I have already benefitted greatly from his advice and expertise."

Brawn will be joined by former ESPN executive vice president of sales and marketing Sean Bratches, who takes on the role of managing director, commercial operations.

"I am thrilled Sean is joining Formula 1," Carey said.

"Sean was a driving force in building ESPN into one of the world's leading sports franchises.

"His expertise and experience in sales, marketing, digital media, and distribution will be invaluable as we grow Formula 1.

"I look forward to working with Ross and Sean, as well as key current executives including Duncan Llowarch our CFO and Sacha Woodward Hill, our general counsel, the FIA, [F1 chairman emeritus] Bernie and Liberty as we work together to make Formula 1 the best it can be for the teams, promoters and fans for years to come."

shares
comments
F1's new owner Liberty confirms Bernie Ecclestone's exit as CEO

Previous article

F1's new owner Liberty confirms Bernie Ecclestone's exit as CEO

Next article

F1 to be 'more fan-friendly' after Ecclestone – McLaren's Zak Brown

F1 to be 'more fan-friendly' after Ecclestone – McLaren's Zak Brown
Load comments

About this article

Series Formula 1
Teams Brawn GP
Author Lawrence Barretto
The changes Barcelona needs to provide a modern-day F1 spectacle Plus

The changes Barcelona needs to provide a modern-day F1 spectacle

Formula 1’s visits to Circuit de Barcelona-Catalunya over recent years have been met with familiar criticisms despite tweaks here and there to the track to improve racing. With the 2021 Spanish Grand Prix largely going the same way, proper solutions need to be followed to achieve F1’s wider targets

Spanish Grand Prix Driver Ratings Plus

Spanish Grand Prix Driver Ratings

Often described as Formula 1's laboratory, the Circuit de Catalunya-Barcelona gave the clearest demonstration yet of the pecking order in 2021. And it's the key discrepancies from that order which illuminate who is excelling, and who needs to hit the reset button

How Red Bull’s deja vu set Hamilton on the winning path in Spain Plus

How Red Bull’s deja vu set Hamilton on the winning path in Spain

An aggressive first corner move from Max Verstappen appeared to have set the Red Bull driver on course for victory in the Spanish Grand Prix. But canny strategy from Mercedes - combined with the absence of Red Bull's number two from the lead group - allowed Lewis Hamilton to pull off a demoralising reversal

The toe-in-water origins of Lotus’s groundbreaking F1 journey Plus

The toe-in-water origins of Lotus’s groundbreaking F1 journey

In the first part of our history of Lotus, DAMIEN SMITH recalls how Formula 1 wasn’t an immediate priority for team founder Colin Chapman – but once he got a taste for it he just couldn’t stop…

Formula 1
May 9, 2021
How Hamilton’s qualifying record compares to Senna and Schumacher Plus

How Hamilton’s qualifying record compares to Senna and Schumacher

Lewis Hamilton has just become the first driver to record 100 world championship Formula 1 pole positions. Time to revisit a debate we discussed when he reached 150 front row starts in 2020.

Formula 1
May 8, 2021
Why sustainability is being mandated by F1 Plus

Why sustainability is being mandated by F1

Continuing to be socially acceptable as public views shift globally is vitally important to the future of motor racing, says PAT SYMONDS - especially in Formula 1, the championship that represents the technological peak

Formula 1
May 8, 2021
The Barcelona practice times that prove Red Bull's title credentials, and heap pressure on Verstappen Plus

The Barcelona practice times that prove Red Bull's title credentials, and heap pressure on Verstappen

Lewis Hamilton and Mercedes led the way in Friday practice for the 2021 Spanish Grand Prix, but there was one big encouraging sign for Red Bull. The trouble is, it looks like making good on that gain will require its superstar driver to avoid repeating a mistake made today that left him well down the FP2 order

Formula 1
May 7, 2021
Why McLaren doesn’t doubt Ricciardo can escape his ‘dark’ place Plus

Why McLaren doesn’t doubt Ricciardo can escape his ‘dark’ place

Three points finishes from as many starts represents a decent opening innings on paper, but Daniel Ricciardo has endured a tough start to his McLaren career - only magnified his team-mate's excellent form. Yet both he and the team have good reason to expect a turnaround soon

Formula 1
May 6, 2021