How to make sure motorsport has a future
Motorsport's long-term future as a mainstream activity and form of entertainment is far from assured. The sport's governing body has to be at the centre of keeping it relevant and accessible for younger generations
Mention motorsport and the average reader immediately thinks Formula 1, the World Endurance Championship, World Rally Championship or touring cars. This mindset is completely understandable, for these categories hog the limelight week in, week out - so much so that they are seen to be the only games in town.
However, for every Lewis Hamilton or Sebastian Vettel there are 10,000 kids dreaming of reaching such elevated heights, and 10 times as many who have likely never even seen a race car - whether live or on TV - and cannot even begin to dream.
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