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Why the new electric tin-top series deserves to be taken seriously

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The new Pure ETCR series will get underway at Vallelunga this weekend featuring great looking cars, top drivers and real tracks. Its format is wacky, but it exists in an era when its petrol-fuelled brethren are all artificially contrived, and has the potential to move the tin-top game on

“We all believe in the project,” enthuses latter-day tin-top superstar and early-season 2021 World Touring Car Cup points leader Jean-Karl Vernay. “Marcello Lotti and Eurosport are putting a lot of effort into it to make it big. We just have to show what this car is able to do, that it’s fun to watch, and we need other manufacturers. That’s clear – we can’t stay at three.

“We need to do a good job on track to make it fun, and other manufacturers will arrive, and if we are at five or six then it’s going to be pretty cool. The world is changing, and motorsport has to change also.”

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