Why Prodrive will be on the F1 grid in 2008
That David Richards seems headed for Formula One in his own right is no surprise - the London-born, Welsh-educated entrepreneur has long aspired to run a Prodrive-owned F1 operation, and, in fact, has often suggested that entering the sport's premier division in his own right is very much unfinished business.
Stubble-bearded Richards had, of course, two prior runs as a Formula One team boss, so he should know more than a bit about taking on Ferrari and McLaren in the world's most glamorous shark tank.
In mid-September 1997 he replaced Flavio Briatore at Benetton, only to depart the team 12 months later after failing to persuade the owning family to sell a shareholding to Ford in return for guaranteed engine supplies. Then, in 2002, he famously took over the running of BAR-Honda after a putsch resulted in the departure of founding team principal Craig Pollock.