Why F1's showman is the big winner of its enforced hiatus
Prominent showings - not entirely for the reasons he planned - in the F1 Esports Virtual GP and Veloce's #NottheBahGP were a perfect illustration of how Lando Norris has assumed the role of F1's poster boy in a tough period for the championship, and ought to give him a far greater following when on-track racing resumes
When Lando Norris spoke over the winter of needing to get more serious, and cut down a bit on his online banter, many in Formula 1 weren't convinced that such a move would really come to pass. After all, Norris' infectious sense of fun and his online presence through his sim racing commitments would mean he would never find it easy to switch off his followers and wipe away his cheerful spirit.
How thankful we are now that Norris found it so hard to really change because, at a time when Formula 1's season has been put on hold, he's exactly the showman we all need.
Share Or Save This Story
Audi a player, not a spectator, in F1 driver market - Sauber
Mercedes joins Williams and RB with 'quick and cheap' F1 cockpit airflow upgrades
Alpine gets F1 spare car for first time in 2024 as lighter chassis appears in China
Russell: Mercedes locked in F1 "battle of fine margins"
Why F1 2026 worst case fears could be key to new rules success
Hamilton: Ferrari F1 switch doesn't need "vindicating"
The story behind Shanghai's "painted" F1 track surprise
Williams may as well “go home” if spares situation changes its F1 approach, says Albon
F1 team-mates' qualifying battles: Chinese GP
2024 F1 Chinese GP sprint qualifying results: Norris takes pole
F1 Chinese GP: Norris takes sprint pole in chaotic dry-to-wet qualifying
Peugeot surprised by severity of WEC Balance of Performance hit
Why F1 2026 worst case fears could be key to new rules success
How the F1 driver market situation sits for each team with 2025 openings
What's been going wrong for Leclerc in F1's tiny margins qualifying game
What the Chinese GP's highlights reveal about its first F1 race for five years
Subscribe and access Autosport.com with your ad-blocker.
From Formula 1 to MotoGP we report straight from the paddock because we love our sport, just like you. In order to keep delivering our expert journalism, our website uses advertising. Still, we want to give you the opportunity to enjoy an ad-free and tracker-free website and to continue using your adblocker.
