Skip to main content

Sign up for free

  • Get quick access to your favorite articles

  • Manage alerts on breaking news and favorite drivers

  • Make your voice heard with article commenting.

Autosport Plus

Discover premium content
Subscribe

Recommended for you

F1's difficult balancing act between attracting manufacturers and unhappy drivers

Feature
Formula 1
Chinese GP
F1's difficult balancing act between attracting manufacturers and unhappy drivers

Wolny chosen as inaugural winner of FAT Racing F4 Shootout

National
Wolny chosen as inaugural winner of FAT Racing F4 Shootout

From the Archive: The day F1 alienated its US audience

Formula 1
United States GP
From the Archive: The day F1 alienated its US audience

Top five roles on Motorsport Jobs this week

General
Top five roles on Motorsport Jobs this week

Counting the cost of F1's controversial new engine formula

Formula 1
Chinese GP
Counting the cost of F1's controversial new engine formula

Exclusive: Engineers already love "impressive" Lindblad, says Racing Bulls chief

Formula 1
Australian GP
Exclusive: Engineers already love "impressive" Lindblad, says Racing Bulls chief

Verstappen still striving for glory despite F1 2026 criticism - Red Bull

Formula 1
Australian GP
Verstappen still striving for glory despite F1 2026 criticism - Red Bull

How Mercedes' advantage in F1 2026 goes beyond the engine

Formula 1
Australian GP
How Mercedes' advantage in F1 2026 goes beyond the engine

F1 News: ROKiT says W Series, FE deals unaffected by Williams split

ROKiT insists it remains fully committed to its other motorsport commitments, and is exploring new opportunities, despite the termination of its title sponsorship deal with the Williams Formula 1 team

Williams announced on Friday morning that it was beginning a strategic review of its operations to attract a fresh financial injection, which could result in the sale of the team, to improve its prospects of competitiveness.

It also revealed that it would be ending its title partnership with the mobile phone and wifi services company with immediate effect, one year into a planned five year deal that was extended from an initial three years until the end of 2023 last July.

ROKiT co-founder Jonathan Kendrick declined to comment when approached by Autosport, and no explanation has been given for the abrupt termination of its partnership with Williams, which began at the start of 2019 shortly after its planned deal with Rich Energy fell through when CEO William Storey defected to Haas.

However, a statement issued by ROKiT made clear that its other sponsorship commitments in motorsport, including in W Series and with the Venturi Formula E team, would continue.

Its 'multi-year' deal with W Series, becoming the first sponsor of the championship since it was launched in October 2018, would see its logos appear on all 20 cars as well as every driver's overalls this season.

A spokesperson said: "ROKiT would like to take this opportunity to wish Williams well with their plans for a potential sale of the Formula 1 team.

"As a group, ROKiT remains fully committed to its other existing motorsport partnerships and the exploration of additional strategic partnerships in the near future."

Williams deputy team principal Claire Williams told Autosport on Friday that she was optimistic that it could complete its process of seeking further investment "within the next three to four months", but stressed that Williams was "fully funded throughout the remainder of this year to continue racing as and when we can go back to the circuit".

Previous article F1 News: Silverstone F1 hopes boosted as live sport in UK to resume on Monday
Next article How does a Formula 1 car work? Wings, diffusers and more explained

Top Comments

Latest news