Why F1 is heading to Twitch
News that the Mexican Grand Prix would be broadcast on a game-streaming platform with commentary by 'influencers' had a mixed response from the fan community - but, reckons MARK GALLAGHER, there's no need to get twitchy over F1 broadcasting
Formula 1's decision to live-stream the Mexican Grand Prix in six countries using online game-streaming platform Twitch took many by surprise. If you thought free-to-air versus pay-TV was the main broadcast battleground, things are more complicated.
Twitch was founded in 2007 by four friends, including 24-year-old Justin Kan, who attached a camera to his head and live-streamed his life for the next eight months. You read that right.
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