Perhaps Ferrari should phone the actor Bill Murray. After all, he knows better than most what Groundhog Day feels like - stuck in an endless time-loop where no matter how much you alter your circumstances the end result remains steadfastly the same.
The Ferrari Formula 1 team seems stuck in its own version of Groundhog Day. Pretty much since 2009 in fact, when the final remnants of the Michael Schumacher/Jean Todt/Ross Brawn/Rory Byrne era of ultra-success were disbanded.
Ferrari has tried everything: switching drivers, sacking strategists, firing top engineers, technical heads and team principals, even changing presidents. But the cycle of perennial underachievement remains unbroken.