Gow predicts 2011 BTCC resurgence
British Touring Car Championship chief Alan Gow says the introduction of the Next Generation Touring Car rules will make this year's series the best since the championship's Super Touring heyday in the 1990s
Gow expects at least five fully-fledged NGTC machines in the 2011 field, while many other teams have committed to switching to the turbocharged NGTC engines.
"It is a bigger draw than it has been this century," Gow said on the main stage at AUTOSPORT International today.
"It is getting bigger all the time, we have a fantastic array of new cars coming out, we have great TV package with ITV. Everything is in place to grow the championship again."
He said the NGTC rules would transform the championship's prospects.
"Very basic explanation behind it - it will be cheaper, faster and better looking," Gow said.
"How we have achieved that - basically you don't have to go through an expensive homologation process.
"The championship going forward will be cheaper to compete in, better for spectators to look at, and the cars will be nicer to drive and faster."
Gow said he was delighted with the pace of the NGTC machinery in testing so far.
"We are not trying to make a race car out of a production car, it is a proper race car underneath," he said.
"There is no reason why it should not have been quicker, and this is just a beginning of development - there will be five cars on the grid to full NGTC spec - and the cars will get quicker and quicker all the time."
The BTCC has confirmed that its pre-season launch and media day will take place at Silverstone on March 24. An official test will take place during the afternoon on the National circuit and will be open to the public for free.
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