Lada Announces WTCC Programme
Russian carmaker Lada Avtovaz has announced plans to participate in next year's FIA World Touring Car Championship
The programme will be officially launched in at the Moscow Sport-Motor-Tuning Exhibition on November 3.
2006 will mark the 40th anniversary of Lada Avtovaz.
"Our objective is to improve our brand image in all European and international export markets with the assistance of this ambitious international motorsport program," said Vitaly Vilchik, President-General Director of Avtovaz.
"Lada have a 35-year tradition in motorsport, mostly concentrated in the home market and not visible for international audiences; but that will change now and the three years commitment to the FIA WTCC will allow Lada to promote this campaign aggressively."
The two-car team will be operated and prepared by MTEC Sport in Germany together with the motorsport division of the Lada factory, which already have experience in touring car racing in Russia.
"We are extremely proud that Avtovaz will start this campaign with our team and bring this international motorsport program to Germany and elsewhere," said racing director Norbert Ruths.
The team will face the first year in the FIA WTCC as a testing period before they will start racing the new Priora in 2007. Drivers for the programme are being reviewed in Europe and the US and announcements will be made by winter of 2005.
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