If an electric motorsport series is to be established, the person to do it should be obvious: Alejandro Agag. After all, he and his team created the blueprint for Formula E - an electric championship that's not just existing, but thriving.
Now he's doing it all again with a few differences and plenty of similarities. In 12 months' time, the electric off-road SUV racing series Extreme E will be just a few weeks away from its projected first contest. Since becoming FE chairman in December 2018 - although he carried on working as the series' CEO until last September - Agag has been busy getting his latest project out of the harbour.
Maritime references make sense here because the story starts with - and will intrinsically involve - a ship. This time last year, the RMS St Helena was preparing to make a journey to the heart of central London for XE's floating launch. The £32million ex-Royal Mail vessel will act as the championship's primary paddock, from which everything else will flow.