As a team that has been so central to the history of Formula 1, it would be all too easy for Ferrari's chiefs to look back at its past glory days for the answers as to why it is not performing right now.
But for Ferrari's new team principal Marco Mattiacci, the response Maranello needs has nothing to do with lessons from the past. In fact, he thinks to be successful its future has to be something totally different.
Having been parachuted into Maranello just hours after an early morning call from Ferrari president Luca di Montezemolo to his then home in New York telling him of his new job, Mattiacci has spent his time meticulously listening, understanding and analysing 'Il buono, il brutto, il cattivo' (the good, the bad and the ugly) at Ferrari.