New team struggles not bad for F1

Marussia, Caterham and HRT came into F1 - in various different guises - at the start of 2010, but none have scored a point in the 58 grands prix which have followed.

Rather than that being detrimental, Lowdon believes the collective failure to break the top 10 validates just how advanced F1 is as a sport.

"We haven't even scored a point in the last three years, but I don't think that's a bad thing," Lowdon said.

"This is the pinnacle of the industry that we're in.

"If you were to simply come into it and dominate, then I think it would be a bad reflection on the sport."

Lowdon does however believe addressing the costs of competing would help improve the show.

HRT was recently omitted from next year's official entry list after failing to find a buyer.

"I think the sport does need to address a lot of issues with costs and primarily to make the entertainment value higher, because that's really what helps all of us," he said

"Formula 1's got enormous global TV coverage, but we get 1.2 per cent of it, so that's not an asset that we can readily sell to a sponsor.

"If you look at a lot of the sponsors associated with our team, they do business with us because it's beneficial for them from a business to business point of view.

"It's a different approach, but in our first year we brought in a lot of brands that had never been in Formula 1, and I'm very proud of that.

"I'm even more proud of the fact that most of them have stuck with us."