Mercedes signs Petronas as title sponsor

Mercedes Grand Prix has signed a long-term sponsorship agreement with Malaysian oil firm Petronas

Mercedes signs Petronas as title sponsor

Petronas, which formerly sponsored the BMW Sauber team and had been linked with new Malaysian F1 team Lotus, will become title partner to the German manufacturer.

The team has released a concept image of the car, but the final Petronas-liveried Mercedes will be unveiled at the team's launch, and will take to the track for the first time on February 1 at Valencia.

"Everyone at Mercedes GP is delighted to confirm out long-term agreement with Petronas," said team principal Ross Brawn.

"Our plans for the new season are progressing well, as is the development of our 2010 challenger. We look forward to seeing the car run in the new Silver Arrows and Petronas livery at Valencia."

Mercedes motorsport boss Norbert Haug added: "Mercedes-Benz and Petronas will work together both on and off the track. Petronas' home base in Kuala Lumpur is in a fast-growing region for the automotive industry, which makes this new partnership even more valuable."

shares
comments
Mansell: Schumacher can win again

Previous article

Mansell: Schumacher can win again

Next article

Rome targets street race in 2012

Rome targets street race in 2012
Load comments
Why McLaren's expanding agenda will benefit its F1 resurgence Plus

Why McLaren's expanding agenda will benefit its F1 resurgence

In the 1960s and 1970s, McLaren juggled works entries in F1, sportscars and the Indy 500 while building cars for F3 and F2. Now it’s returning to its roots, expanding 
into IndyCars and Extreme E while continuing its F1 renaissance. There’s talk of Formula E and WEC entries too. But is this all too much, too soon? STUART CODLING talks to the man in charge

How Tsunoda plans to achieve his F1 potential Plus

How Tsunoda plans to achieve his F1 potential

Yuki Tsunoda arrived in grand prix racing amid a whirlwind of hype, which only increased after his first race impressed the biggest wigs in Formula 1. His road since has been rocky and crash-filled, and OLEG KARPOV asks why Red Bull maintains faith in a driver who admits he isn’t really that big a fan of F1?

Formula 1
Oct 15, 2021
The danger of reading too much into F1's clickbait radio messages Plus

The danger of reading too much into F1's clickbait radio messages

OPINION: After Lewis Hamilton responded to reports labelling him 'furious' with Mercedes following his heated exchanges over team radio during the Russian Grand Prix, it provided a snapshot on how Formula 1 broadcasting radio snippets can both illuminate and misrepresent the true situation

Formula 1
Oct 14, 2021
Why F1’s approach to pole winners with grid penalties undermines drivers Plus

Why F1’s approach to pole winners with grid penalties undermines drivers

OPINION: Valtteri Bottas is credited with pole position for the 2021 Turkish Grand Prix, despite being beaten in qualifying. This is another example of Formula 1 and the FIA scoring an own goal by forgetting what makes motorsport magic, with the Istanbul race winner also a victim of this in the championship’s recent history

Formula 1
Oct 13, 2021
Turkish Grand Prix Driver Ratings Plus

Turkish Grand Prix Driver Ratings

On a day that the number two Mercedes enjoyed a rare day in the sun, the Turkish Grand Prix produced several standout drives - not least from a driver who has hit a purple patch of late

Formula 1
Oct 11, 2021
The hidden factors that thwarted Hamilton's bid for shock Turkish GP glory Plus

The hidden factors that thwarted Hamilton's bid for shock Turkish GP glory

Starting 11th after his engine change grid penalty, Lewis Hamilton faced a tough task to repeat his Turkish Grand Prix heroics of 2020 - despite making strong early progress in the wet. Instead, his Mercedes team-mate Valtteri Bottas broke through for a first win of the year to mitigate Max Verstappen re-taking the points lead

Formula 1
Oct 11, 2021
How pitstops evolved into an F1 art form Plus

How pitstops evolved into an F1 art form

A Formula 1 pitstop is a rapid-fire blend of high technology and human performance. PAT SYMONDS describes how the science of margin gains makes stops so quick

Formula 1
Oct 10, 2021
Why Mercedes' Istanbul edge is both stronger and weaker than it seems Plus

Why Mercedes' Istanbul edge is both stronger and weaker than it seems

Mercedes and Lewis Hamilton dominated the opening day of action for the 2021 Turkish Grand Prix, on the Istanbul circuit’s much improved track surface. But the Black Arrows squad’s position isn’t quite what it seems. Here’s why

Formula 1
Oct 8, 2021