Mercedes launches Accelerate 25 diversity initiative

The Mercedes Formula 1 team has launched a new diversity initiative called Accelerate 25 that aims to ensure a quarter of all new starters come from under-represented groups until 2025

Mercedes launches Accelerate 25 diversity initiative

The seven-time F1 constructors' championship winning outfit revealed when it launched its all-black anti-racism livery prior to the Austrian Grand Prix that started the 2020 season that just 3% of its workforce identified as belonging to a minority ethnic group.

A team statement pledged that it would seek to address this lack of diversity and "attract the very best talents from the broadest possible range of backgrounds, and to create credible pathways for them to reach our sport, in order to build a stronger and more diverse team in the future".

The launch of Mercedes' Accelerate 25 scheme comes after several months of research by the outfit "to deepen our understanding in this area and develop our culture and practices".

In addition to its stated aim of ensuring 25% of new starters are from under-represented groups, the team has launched an education programme, with every employee set to have participated in Diversity and Inclusion training by June 2021, and created a forum to encourage input "in how we can retain, develop and accelerate our progress".

The team has also partnered with the Association for Black and Minority Ethnic Engineers (AFBE-UK), the Mulberry Schools Trust and STEM advocacy group Stemettes as part of what it calls a "long-term commitment" to delivering measurable change that followed an in-depth analysis by an external company of Mercedes' recruitment and development processes.

"Our legacy off the track is just as important to this team as the success that we have achieved with our historic seventh consecutive world championship this year," said Mercedes boss Toto Wolff.

"We have a real opportunity to drive the change that we all want to see in our sport through strengthening an inclusive and diverse culture at our team and using our platform to take that thinking beyond just our factory.

"I am very proud of the work that has been done over the last few months to take an in-depth look at our practices, to assess our weaknesses and to develop a long-term plan and commitment to take the necessary actions and realise every advantage of becoming a more diverse team; this is the vision expressed by our new programme, Accelerate 25."

The team's lead driver Lewis Hamilton launched a commission this year with the aim of identifying the barriers to recruitment and progression of black people in motorsport.

He said: "In what has been a really tough year for everyone, I am incredibly proud of my team as we reach the end of such an intense season.

"Not only have we made history on the track, but they have joined me in pushing for change off the track, by working to make our team and our sport more diverse.

"We have made some positive strides this year which I'm proud of, however we still have a long way to go and I know Accelerate 25 will give us the platform to deliver more meaningful change.

"I truly believe this will have a measurable and long-lasting impact on the face of sport for generations to come."

shares
comments
Steiner: Haas F1 team taking Mazepin video incident "very seriously"

Previous article

Steiner: Haas F1 team taking Mazepin video incident "very seriously"

Next article

Leclerc to "choose the fights better" after first-lap clash in F1 Sakhir GP

Leclerc to "choose the fights better" after first-lap clash in F1 Sakhir GP
Load comments

About this article

Series Formula 1
Teams Mercedes
Author James Newbold
Why Bottas feels the time has come to be “more selfish” Plus

Why Bottas feels the time has come to be “more selfish”

We’ve seen five distinct versions of Valtteri Bottas at Mercedes as he’s tried to fulfil his own ambitions while being a consummate team player – two difficult, competing missions which have been challenging to reconcile. Speaking exclusively to STUART CODLING, Bottas explains his highs and lows… and why he still believes he can be world champion

Does Aston have a case in F1 2021’s big technical row? Plus

Does Aston have a case in F1 2021’s big technical row?

Aston Martin claims Formula 1’s latest technical tweaks have cost it competitiveness – and that it’s the innocent victim of a regulatory stitch-up aimed at pegging back Mercedes. But is any of this actually true? It depends on who you ask, says STUART CODLING

Formula 1
May 14, 2021
How long can F1 2021's brewing title battle stay clean? Plus

How long can F1 2021's brewing title battle stay clean?

Lewis Hamilton and Max Verstappen have been evenly matched so far in the 2021 Formula 1 title race. Neither has been afraid to get aggressive against each other on track, teeing up an enthralling contest as the year unwinds. But is their rivalry destined to end in broken shards of carbon fibre?

Formula 1
May 13, 2021
What the Spain result tells F1 about the next phase of the Mercedes/Red Bull title fight Plus

What the Spain result tells F1 about the next phase of the Mercedes/Red Bull title fight

OPINION: Lewis Hamilton and Mercedes have recovered from their pre-season woes to take three wins from the opening four races of 2021. But each time Red Bull and Max Verstappen have pushed them hard. So, what clues did the latest round of that battle – the Spanish Grand Prix – tease about the next stage of the season?

Formula 1
May 12, 2021
How Brabham’s one-hit wonder was boxed into a corner Plus

How Brabham’s one-hit wonder was boxed into a corner

The Brabham BT46B raced once, won once, then vanished – or did it? STUART CODLING reveals the story of the car which was never actually banned…

Formula 1
May 11, 2021
The changes Barcelona needs to provide a modern-day F1 spectacle Plus

The changes Barcelona needs to provide a modern-day F1 spectacle

Formula 1’s visits to Circuit de Barcelona-Catalunya over recent years have been met with familiar criticisms despite tweaks here and there to the track to improve racing. With the 2021 Spanish Grand Prix largely going the same way, proper solutions need to be followed to achieve F1’s wider targets

Formula 1
May 10, 2021
Spanish Grand Prix Driver Ratings Plus

Spanish Grand Prix Driver Ratings

Often described as Formula 1's laboratory, the Circuit de Catalunya-Barcelona gave the clearest demonstration yet of the pecking order in 2021. And it's the key discrepancies from that order which illuminate who is excelling, and who needs to hit the reset button

Formula 1
May 10, 2021
How Red Bull’s deja vu set Hamilton on the winning path in Spain Plus

How Red Bull’s deja vu set Hamilton on the winning path in Spain

An aggressive first corner move from Max Verstappen appeared to have set the Red Bull driver on course for victory in the Spanish Grand Prix. But canny strategy from Mercedes - combined with the absence of Red Bull's number two from the lead group - allowed Lewis Hamilton to pull off a demoralising reversal

Formula 1
May 10, 2021