ITV explains decision to exit F1

British network ITV says it decided to end its Formula One broadcasting deal at the end of this season for commercial reasons

ITV explains decision to exit F1

The BBC announced on Thursday it has regained the rights to Formula One in a five-year deal starting in 2009.

The agreement was seen as a coup for the public broadcaster, with Briton Lewis Hamilton leading the championship so far this year.

ITV, which recently announced it would broadcast F1 practice live on its website, has broadcast the sport in Britain since the start of the 1997 season.

The BBC said its deal included radio, television and online coverage.

ITV said in a statement on Thursday that it was its decision not to continue with the deal.

"ITV plc today confirmed that it has decided to exit Formula One at the end of this season," said ITV in a statement. "This was a straightforward commercial decision for ITV and we are pleased that Formula One will continue to be broadcast free-to-air.

"ITV will continue to broadcast live coverage of every race this season as Lewis Hamilton attempts to win his first world championship."

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Series Formula 1
Author Pablo Elizalde
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