Channel 4 extends live British Grand Prix TV deal

The British Grand Prix will continue to be broadcast live on Channel 4 in a "multi-year" deal with Sky that secures Formula 1's free-to-air presence in the UK

Channel 4 extends live British Grand Prix TV deal

Channel 4 stopped its regular free-to-air live F1 coverage in 2019 as Sky's exclusive rights to the championship began in a deal that runs to 2024.

But Sky and Channel 4 reached an agreement that allowed the British GP to continue being shown live, along with highlights for the other races.

It has now been announced that "a wider, multi-year content deal" has been sealed between the two companies that includes coverage of the British GP being broadcast live on Channel 4.

That suggests that Channel 4's F1 coverage is secured beyond 2020 - rather than the one-year deal in place for this season - although how the F1 element fits into the timeline of the "multi-year" agreement is not explicitly stated.

The new deal between the two companies will also include sharing advertising technology and giving Sky customers access to more Channel 4 programming.

Channel 4 chief executive Alex Mahon said: "This landmark new partnership with Sky is a fantastic example of how broadcasters can work together to extend the reach of our content and innovate for the benefit of both viewers and advertisers.

"I'm particularly thrilled that we are extending our collaboration with Sky on Formula 1, which secures highlights of all races and live coverage of the British Grand Prix on free-to-air television."

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