Subscribe

Sign up for free

  • Get quick access to your favorite articles

  • Manage alerts on breaking news and favorite drivers

  • Make your voice heard with article commenting.

Autosport Plus

Discover premium content
Subscribe
Autosport Plus

F1's quest for a saviour is embarrassing

Formula 1 has been left behind by other sports in the digital age, but expecting Liberty Media to sweep in and suddenly bring it up to speed is naive

Formula 1 is a bit like a grandparent wanting to be introduced to the latest technological gizmo.

In fact, it comes across as a gaggle of grandparents, waiting for a relative more in-tune with the modern world to bring them up to speed on how things work in the 21st century.

Previous article Bad weather hinders Nico Rosberg's first test of 2017 Pirelli tyres
Next article Where is the next British Formula 1 star?

Sign up for free

  • Get quick access to your favorite articles

  • Manage alerts on breaking news and favorite drivers

  • Make your voice heard with article commenting.

Autosport Plus

Discover premium content
Subscribe