Infiniti becomes Red Bull title sponsor from 2013
|By Jonathan Noble||Sunday, November 25th 2012, 11:56 GMT|
Japanese car manufacturer Infiniti is to increase its Formula 1 involvement with Red Bull next year after agreeing to become title sponsor of the team.
On the back of a new four-year sponsorship agreement with the triple constructors' champion, Infiniti has taken the naming rights for the outfit. It will officially become known as 'Infiniti Red Bull Racing' from 2013.
There will also be a fresh push to increase technical collaboration between Red Bull and Renault-owned Infiniti so they can work together on a number of engineering projects, including energy recovery systems for 2014.
Red Bull's chief technical officer Adrian Newey said: "Formula 1 presents immense design and engineering challenges on a daily basis.
"Having a committed technical partner like Infiniti gives us a great platform for working together on technical projects, such as the Energy Recovery Systems for the 2014 season."