A crowd of between 150,000 and 200,000 greeted Sauber's Mexican rookie Sergio Perez as he carried out a Formula 1 demonstration in his hometown of Guadalajara today.
Perez drove last year's Sauber C29 on a 1.5-kilometre course through the streets of the city.
"This was one of the best days of my life," said Perez. "It was a great, great experience. I have never experienced something like this before with so many people cheering me.
"I'm proud to be Mexican, and I'm proud to receive all this support. It is a big boost for me ahead of the new season."
Sauber team manager Beat Zehnder added: "It was an enormous event with unbelievable enthusiasm. What the state of Jalisco managed to put on within a very short space of time was one of the greatest F1 roadshows I have ever looked after."